Industry Insights

Life Insurance Sales To Rise In 2019, LIMRA Forecasts

According to an article on insurancenewsnet.com, LIMRA expects 2019 U.S. Individual Life Insurance Sales to rise 3 percent to $15B, mainly driven by gains in disposable income and bond rates, coupled with low unemployment. Sales of Indexed UL product will likely remain a factor in the life insurance sales increase.

In addition, LIMRA:

  • Predicts use of artificial intelligence (AI) to grow as executives see AI as being extremely important to business in the next three years

  • Expects an increase in access to workplace retirement savings plans for private sector employees, due to growing interest in multi-employer plans (MEPs) and the rise of FinTech

  • Anticipates a slowdown in the growth of supplemental benefit plans